Next Level Video For Business Brands Marketing Socials Schools Real Estate Sports


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St. John Paul II Academy


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Advent School


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The Newman Club

Catholic Newman Center

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CMP Appraisals


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Under Blue Waters


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Garda World


Lynn University Soccer Player
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Lynn University Knights


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Adventure Kits


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Our Process

Video Strategy

As a video production company, our goal is to fully understand the objectives of the videos we will be filming and creating, the target audience, and what will drive those viewers to your doorstep. We hash out all of the details at this stage, which includes duration, style, hopes, and visions for your audience's takeaway. Whether you are located in South Florida, or elsewhere in the U.S., we will create the ideal video for your brand and work to cater to your specific needs.


Scripting may be one of the most important steps of the process as it lays down the foundation of the video. Generally, our clients prepare their own scripts, and then we assist in any technical aspects and details. For the most part, businesses, realtors, and athletes know their target audience and, therefore, know what message they want their video to portray. Sometimes this can be a time-consuming and challenging task, so Pottermade is here to help every step of the way. ‚Äč


After the script is complete, it is time to move on to the planning and prep stage. At this point, we compile all of our decisions and the information we have drafted thus far. Ie. Date, location, the sequence of shots and events, and fine-tune the schedule. This is about the time when we see the vision take form, and things start to get exciting.


The day of the shoot is where all of our scripting and planning pay off. We live for this moment and wish we could shoot every day but understand the importance of the foundational steps that need to be completed in the preliminary steps. We own all of the latest video production equipment, which assists us in delivering you the highest quality video. We utilize the strategy laid out in the above steps, so the videos themselves are taken to their highest potential.


Although this stage of the process is the most time consuming, the editing stage is also the most fulfilling and gratifying for us. It takes a significant amount of time and experience to create the perfect final product aligned with each client's vision. Each second of the video takes precise and precision polishing.
We fine-tune every second of your video to be exactly what you dreamed of and then some. The video editing software we use is the latest and most sophisticated programs on the market today, which provides a superior final edit.


Once we have completed the video, we deliver you the final product via electronic digital distribution channels.
The final rendering is how we portray the video should be configured with the Pottermade touch, so it doesn't just turn into another standard conventional type video. We are confident that you will not be disappointed, and whether you are located in South Florida or elsewhere, we are here for you and just a phone call away. As always, we can accommodate to expedited project deliveries when necessary.